News From Go Plymouth Foam

Roofers: Help Your Customer and Make More Money Part 1

Help to Be More Profitable

With the economy booming, it would seem logical that making money being a roofing contractor is simple, but the reality may be much different. A robust economy produces a tighter labor market, and you may find the battle for bodies to be exhausting. Material components are rising as well, and it is challenging to keep up. Finally, controlling risks in one of the riskiest businesses can, at times, be overwhelming.

Interviewing successful contractors around the country, has led me to share one simple approach to making more profit on roofing projects. Many cost factors in the roofing process are out of control of the contractor. One secret approach that these successful contractors use, is -
value engineering the specification. Many roofing contractors are afraid of the “Written in Stone Specification.” They believe it is difficult, if not impossible, to get changes. This concept is key.

Roofers Help your customers and make more money

Value engineering the specification is all about positioning yourself and your company as an asset to your customer, whether it is the General Contractor, Architect or Building Owner. Learning and developing roofing expertise will allow for you to offer better value to the end user. I am a firm believer that a contractor should get paid extra for bringing better value to a project. That is what a true Roofing Professional is all about.

The approach is to offer Engineered EPS Insulation on every project. Each insulation has its positives and negatives, but Engineered EPS Insulation has numerous advantages over Polyiso. (
See ISO VS EPS) The bottom line is EPS has many more advantages over Polyiso and (Get up to speed on Engineered EPS in Roofing) the Value Engineering numbers are significant.

Examining a standard $200,000 roofing project shows that the savings is generally around $9,600 - $10,200 changing to EPS, yet keeping the same R-value. That savings can be shared with the account 50-50 and the result is a margin addition of roughly 2.5%. If your a $5 million a year contractor, 2.5% would add $125,000/year in profit.

Knowing the numbers is one thing, but implementing an action plan, if you’re not experienced at it, can make this approach a challenge. Plymouth Foam can help and your customer will love it.
For more information contact us at info@goplymouthfoam.com